Thrill in the City at Paradigm Mall Johor Bahru

WCT Malls and ESCAPE unveil Johor Bahru's first indoor adventure park

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The three-storeys tall Banana Slide in one part of Paradigm Mall Johor Bahru

WCT Malls, the owner and operator of Paradigm Mall Johor Bahru, and ESCAPE, an award-winning theme park operator, have launched ESCAPE Paradigm Mall Johor Bahru, which is touted to be the first indoor adventure park in Malaysia’s Southern Region.

It provides an action-packed playground for thrill-seekers, families, and shoppers alike, with the added benefit of being indoor and air-conditioned space.

Trapeze is one of the activities available to visitors and was demonstrated during the indoor park’s launch.

There are two other sites that are highlighted – The Coconut Slingshot and the Banana Flip, which went viral on social media and allowed people to experience the excitement of free-falling and flipping in the air inside an active mall.

Located on Level 3 of the mall, the park is designed for all ages.

ESCAPE said it focuses on active play for people to take a break from screens and relive their inner childhood with the park’s exciting challenges.

Selena Chua, CEO of WCT Malls, said, “ESCAPE Paradigm Mall Johor Bahru is a testament to our commitment to providing visitors with more than just shopping experiences that are engaging, fun, and truly memorable.”

“This adventure park brings a unique attraction to Johor Bahru that you simply can’t find elsewhere. It’s a place where families, friends, and individuals can spend quality time together, having fun in a way that’s both physically and mentally rewarding.”

Sim Choo Kheng, Founder and CEO of ESCAPE, said, “We’re bringing a whole new level of adventure to Johor Bahru with this indoor park. ESCAPE has always been about creating thrilling, safe, and innovative spaces where people can enjoy physical activity. With ESCAPE Paradigm Mall Johor Bahru, we’re adding a fresh and exciting dimension to the Southern Region’s entertainment offerings.”

ESCAPE Johor Bahru uses a fully online ticketing system with a pricing structure that varies according on purchase time, seasonality, and demand, similar to airline tickets.

ESCAPE Paradigm Mall Johor Bahru’s soft launch coincided with the Malaysia Midnight Sale, the mall’s biggest late-night shopping event, which took place from 30th to 31st October 2024.

Shoppers enjoyed bargains and indoor park thrills at ESCAPE, which was open until midnight on both days.

More information may be found at Paradigm Mall Johor Bahru social media pages.