Tourism Malaysia is thrilled to announce that Malaysia has been awarded the prestigious title of “Destination of the Year” at the renowned Tripzilla Excellence Awards 2024. This honour is determined through an extensive voting process involving passionate travel enthusiasts and recognises Tourism Malaysia’s steadfast commitment to excellence, innovation, and exceptional service. This accolade acknowledges Malaysia’s exceptional tourism offerings, diverse culture, and commitment to enhancing the travel experience for tourists.
Malaysia’s rich tapestry of culture, stunning landscapes, and culinary delights, coupled with its modern infrastructure and hospitality, were pivotal in securing this esteemed recognition. With iconic attractions, pristine beaches, and the UNESCO-listed cultural heritage continue to captivate the hearts of travellers.
Datuk Manoharan Periasamy, Director General of Tourism Malaysia, remarked, “As Malaysia celebrates this remarkable achievement, we warmly invite travellers to explore our nation’s unique charm, exceptional hospitality, and the myriad of experiences awaiting discovery. And it has been an honour to receive this title as ‘Destination of the Year’ from the Tripzilla Excellence Awards 2024. This travel inspiration platform which tell travel stories, create curated travel guides, and provide insider travel tips is something we need to tell the world.
The award also underscores Malaysia’s ongoing initiatives to promote sustainable tourism practices, focusing on preserving natural beauty while providing economic opportunities for local communities. Malaysia’s wide array of eco-tourism attractions and conservation-focused programmes demonstrates its commitment to a sustainable future for travel.
TripZilla is a leading travel media company in Southeast Asia reaching more than 20 million travellers every month. The TripZilla Excellence Awards, now in its landmark 10th year, is a highly coveted honour in the travel industry, celebrating brands that have crafted exceptional and unforgettable travel experiences.
“Tourism connects people, creates jobs, and supports communities worldwide, all while fulfilling our innate wanderlust. It is a complex and profoundly impactful industry. As a leading travel inspiration platform, it’s incredibly meaningful for us to recognise the standout brands in this vital sector,” said Winnie Tan, CEO of TripZilla.com. “This year’s TripZilla Excellence Award winners are true trailblazers, crafting unforgettable moments that leave a lasting impression on travellers seeking new and unique experiences.”
In light of this recognition, Malaysia is gearing up for an exciting year ahead, with various promotional campaigns aimed at attracting tourists from all corners of the world. The forthcoming Visit Malaysia Year 2026 has set a target of 35.6 million foreign tourist arrivals, with a target receipt of RM147.1 billion.
