Art Entrepreneurship Tour (JKS) Help Art Entrepreneurs Form Creative Businesses in Malaysia

JKS arrived in Johor for two days at Yayasan Warisan Johor (Johor Heritage Foundation) to help arts industry players grow their businesses and thrive in a competitive market

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Participants and mentors for Art Entrepreneurship Tour Programme (JKS) by Balai Seni Negara (National Art Gallery) at Yayasan Warisan Johor - image credits Yayasan Warisan Johor Facebook page

The second series of the Art Entrepreneurship Tour Programme (JKS) by Balai Seni Negara (National Art Gallery) took place at Yayasan Warisan Johor for two days from 10 am to 5.30 pm.

JKS is a National Art Gallery initiative that has been running since 2021 and focuses on artists who are starting businesses to build a thriving art ecosystem. The programme is open to artisans, creative product entrepreneurs, digital entrepreneurs, art enthusiasts, educators, students, and recent graduates.

JKS is an extensive mentoring programme designed specifically for the special requirements of creative entrepreneurs. This programme entails two days of intense workshops with a focus on teaching as well as holding artistic, cultural, and creative events in various bustling locations.

One of the activities during the Art Entrepreneurship Tour Programme at Yayasan Warisan Johor – image credits Yayasan Warisan Johor Facebook page

Through this programme, participants are provided with direction and assistance in the creative arts sector that can help them grow their businesses and thrive in a competitive market.

In addition to creating a strategic business plan and learning about the foundations of entrepreneurship, participants will also get advice from successful artists in the field and seasoned business coaches.

This time, the JKS programme featured two instructors who specialise in entrepreneurship, namely Biz Din Deraman and Ir. Mohd Adib Noh. Participants had the chance to interact in a question-and-answer session with the coach in addition to hearing about entrepreneurial strategies and success secrets for the art business. A fascinating art demonstration session by Yaulacap artists from the Art Battalion is also included in this programme.

“Balai Seni Negara is always committed to helping local art entrepreneurs expand their businesses. In line with that desire, Balai Seni Negara will continue to look for inspiring locations for future destinations to provide extraordinary art, culture, and creativity experiences to participants,” Balai Seni Negara said in a statement.

Participants during the Art Entrepreneurship Tour Programme (JKS) by Balai Seni Negara (National Art Gallery) at Yayasan Warisan Johor – image credits Yayasan Warisan Johor Facebook page

The JKS programme can not only increase the entrepreneurial knowledge of creative art entrepreneurs, but it also encourages idea sharing, business networking, and the formation of knowledgeable and competitive art entrepreneurs in the competitive art industry while making creative art businesses more sustainable.

JKS is also planning to extend its tour series to Ruang Tamu in Sabah. Previously, the JKS Programme was held in several locations, including Kapallorek Artspace in Perak, Think City in Penang, Duyong Art Gallery, Terengganu, Perlis Art Gallery, AKUDESIGN Homegrown in Melaka, Universiti Malaysia Sarawak (UNIMAS), and Sarawak Culture Village.

For more information on the programme, follow the official social media of the National Gallery of Art or visit the website www.artgallery.gov.my.