The Malaysia External Trade Development Corporation (MATRADE) has signed a collaboration agreement with CAIQ Biosecurity Sdn Bhd to strengthen technical compliance support and market readiness for Malaysian exporters targeting the People’s Republic of China.
The collaboration, implemented under the Malaysia-China Gateway Initiative (MCGi), aims to support Malaysian companies, particularly micro, small and medium enterprises (MSMEs), in better understanding China’s import-related requirements, including product testing, documentation, labelling, traceability and related regulatory procedures.
“Through the MCGi, MATRADE aims to bridge the gap between market access and technical compliance by providing Malaysian exporters with a more structured, practical and end-to-end pathway into China. This framework is timely as MATRADE expands its China market strategy beyond first-tier cities to high-potential second- and third-tier cities, where demand for premium, trusted, safe and origin-based products continues to grow,” said Dato’ Seri Reezal Merican Naina Merican, Chairman of MATRADE.
Covering agriculture, aquatic products, food, beverages and health food; cosmetics; healthcare; pet care; commodities; and selected Geographical Indication (GI) products such as Musang King Durian, Sarawak Pepper and other Malaysian origin-based offerings, MCGi helps to strengthen exporters’ readiness, reduce compliance-related risks and position Malaysian products as compliant, market-ready and competitive in China.
As China remains a high-potential but technically demanding market, many Malaysian exporters in food, agriculture, cosmetics, health-related products and other regulated sectors require early preparation on product documentation, testing, labelling, registration and traceability requirements for market entry.
Through this collaboration, MATRADE and CAIQ Biosecurity Sdn. Bhd. will provide pre-export advisory, testing facilitation and compliance guidance to help exporters reduce avoidable compliance gaps before shipment and market engagement.
“The initiative establishes a structured mechanism to help local businesses navigate cross-border technical requirements with greater confidence. This collaboration is expected to improve time-to-market readiness and enable Malaysian enterprises to enhance competitiveness in China’s fast-evolving market,” added Abu Bakar Yusof, chief executive officer of MATRADE.
This formalised cooperation represents an important step in strengthening MATRADE’s export facilitation role for China. Although China remains Malaysia’s top trading partner, with bilateral trade reaching RM541.54 billion in 2025, many Malaysian companies continue to face technical learning curves when dealing with complex regulatory frameworks across the border.
MCGi is intended to provide exporters with a clearer and more practical pathway to improve their market readiness before entering the Chinese marketplace.
CAIQ Biosecurity Sdn. Bhd. is the Malaysia-based service window for the China Academy of Inspection and Quarantine (CAIQ) Test Group, providing one-stop technical support for Malaysian products exported to China, including consultation, training, testing, inspection, filing, labelling review, traceability and China-related registration services.
The collaboration will allow MATRADE to complement its export promotion, market intelligence and buyer-linkage functions with structured technical compliance support, thereby helping Malaysian exporters, particularly MSMEs, improve China market readiness, reduce regulatory risks and strengthen buyer confidence.
While today’s ceremony marks a major milestone, MATRADE and CAIQ Biosecurity Sdn. Bhd. have built a prior working relationship through selected advisory engagements and trade promotion activities.
This formal signing transitions the cooperation into a more structured partnership under the MCGi. Moving forward, both parties plan to introduce targeted compliance workshops, consultation clinics and pre-export advisory support to strengthen public-private collaboration in international trade facilitation.
 has signed a collaboration agreement with CAIQ Biosecurity Sdn Bhd to strengthen technical compliance support and market readiness for Malaysian exporters targeting the People’s Republic of China.){kind=link}