Home BUSINESS Red Meets Pink: airasia Superapp & foodpanda Join Forces in a New...

Red Meets Pink: airasia Superapp & foodpanda Join Forces in a New Partnership

To further explore more ways of collaboration including payment solutions from BigPay and joint loyalty programme via airasia rewards

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(From left to right) foodpanda CEO Jakob Angele, Capital A CEO Tony Fernandes and foodpanda mascot Pau-Pau at the airasia Superapp and foodpanda partnership announcement

The airasia Superapp and foodpanda have announced a groundbreaking partnership that will combine the strengths of both platforms to provide better value and greater convenience to users throughout ASEAN and beyond.

The strategic partnership allows both platforms to make the most on each other’s capabilities, with airasia Superapp’s ride-hailing service, airasia ride, now available on the foodpanda app*.

foodpanda, Asia’s largest on-demand food and grocery delivery service outside of China, will power the travel superapp’s food delivery service, connecting millions of airasia Superapp users to foodpanda’s extensive network of over 100,000 merchants and thousands of delivery partners. With this change, airasia Superapp’s food services will shift to a dine-in concept.

Tony Fernandes, CEO of Capital A commented, “We are laser-focused on fulfilling our travel superapp vision, and we are glad to have found positive synergy with a strong delivery partner as we move on to a dine-in model for our food business. This platform partnership will enable us to leverage on each other’s strengths – foodpanda’s food & grocery delivery prowess and our ride-hailing services backed by a complete travel superapp ecosystem, both a necessity for travellers and everyday users of both apps alike.”

“There is so much potential where both airasia Superapp and foodpanda can further explore together, such as payment solutions via BigPay, joint loyalty programmes with airasia rewards, possible subscription plans and much more. We are happy to kick-off this partnership today with our food & ride-hailing collaboration in Malaysia,” he added.

Jakob Angele, CEO of foodpanda said, “The opportunity to bring together two of Malaysia’s biggest household brands is a special one for us; we’ve both built great services that Malaysian customers have grown to rely on and love – so this is a natural partnership to jointly offer great value, variety and convenience to all our customers.”

Mohamad Hafidz Mohd Fadzil, acting CEO airasia Superapp added, “As a regional travel superapp, we are all about providing a seamless and convenient experience to users, who are primarily travellers across the ASEAN region. We are a one-stop centre for everything they need, from flights, accommodations, rides to and from the airports and hotels, to even culinary experiences via food delivery or dine-in reservations. We look forward to further excelling in the superapp space with this landmark partnership today.”

Customers of both the airasia Superapp and foodpanda can look forward to exceptional ride-hailing and food delivery promotions to commemorate the alliance. For more information, see the foodpanda app and the airasia Superapp.

Airasia Superapp updates can be found at @airasiasuperapp on Instagram/TikTok and @airasia on Twitter, while foodpanda information can be read at foodpanda.my or by following @foodpandamy on Instagram, Facebook, and Tiktok.

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